When it comes to choosing the best Apple Watch, a variety of factors will determine which models you should pick. There's no disputing that the Apple Watch is the best companion to pair with an iPhone, but how do you know which model is right? In 2024, Apple currently offers three Apple Watch models, the Series 9, Ultra 2, and the SE. Each of these serves a slightly different purpose and focuses on a particular user, so the question of which one is right for you depends on what you need from an Apple Watch.
We've reviewed every single Apple Watch the company has launched since it came out in 2015. With thousands of hours of wearing and testing, we know a thing or two about the best Apple Watch. Here's our top picks.
The best Apple Watch in 2024
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There's a reason the Apple Watch Series 9 scored five stars in our review. The new mainstream flagship finally supports a brand-new processor that powers some exciting new features including Double Tap and on-device Siri. The former lets you interact with your watch using a two-finger tapping gesture, the latter means Siri requests are much snappier and more responsive.
The new Apple Watch Series 9 also has a new Ultra Wideband chip that can be used to find an iPhone 15 with the same precision as an AirTag or AirPods, and can also be used to control music on a nearby HomePod. Otherwise, the Series 9 sports the same display and form factor as the Series 8.
While there are no design changes over the predecessor, the new Apple Watch Series 9 is carbon neutral in certain configurations, and it has a much brighter display that is easier to read in direct sunlight and well-lit areas.
The new processor will also future-proof the Series 9, lending support to more watchOS updates, so this model is not only the best one to buy right now, it's also the most sustainable option and will serve you longer than an older model.
Best Apple Watch 2024: Runner up
I really like the Apple Watch Ultra 2, but I don't love it as much as the Apple Watch Series 9. The Ultra range is a much more specialized product that will be lost on customers who aren't using it to its full potential. If you're not looking for a watch to take outdoors for adventuring and sports, I'd look elsewhere. However, if you want a watch that is really tough and durable and can handle anything life throws at it, this is the one to pick.
The Apple Watch UItra 2 has the largest chassis and display of any Apple Watch. This means it has the best battery life, but is also the heaviest and the bulkiest on your wrist. There are some unique rugged bands and the display's peak brightness is higher than that of the Series 9. Otherwise, the two share many similar features including the S9 SiP, Ultra Wideband upgrade, Double Tap, on-device Siri, and more.
The Apple Watch Ultra 2 is considerably more expensive than the Series 9, because of its premium features and because there's no GPS-only option. I'd recommend this watch for anyone working a physical job or who enjoys the great outdoors. If you want something more subtle and less expensive however, the Series 9 is the best choice.
Best cheap Apple Watch
The Apple Watch SE, like its iPhone namesake, is the cheapest model in the lineup. It lacks many of the premium features of the Series 9 and Ultra 2, and is much cheaper as a result.
For that saving, you'll still get heart rate monitoring and exercise tracking, iPhone interactions, Fall Detection, and more. It also features the same chip as the Apple Watch Series 8 and first-gen Ultra. That means it's no slouch and will support watchOS for years to come.
Additionally, the Apple Watch SE (2022) is perfect if you plan on using Family Setup to give your kid or perhaps an older relative Apple Watch. And, while you can't get it in any other finishes than aluminum, you can get it in either a 40mm or 44mm case, and you can add cellular for a bit of extra money as well. The SE is a great option if you're looking for a first step into the Apple Watch ecosystem or just want to spend as little as possible.
The Apple Watch lineup is stacked
So there you have it, three Apple Watch models with something for everything. The best mainstream option in my opinion is the Apple Watch Series 9, rather than the Apple Watch Ultra 2. While the Ultra 2 is technically better, it is simply too bulky and expensive to make sense as an everyday watch for most people. However, it's the perfect choice for those who love the outdoors, swimming, mountain biking, climbing, hiking and more. It's also perfect for people who work in more physical jobs such as construction thanks to its more durable nature. Finally, the Apple Watch SE is the perfect budget pick for those who want a great gift for a child or young adult, or a more senior relative. It's also the best option if you just want a fitness tracker that works well with your iPhone.
